Welcome to the second part of Sales Support's training modules on sales presentation. As you now know, the purpose of a well-functioning and effective sales presentation is that it should support sales, ie help you come to a conclusion more often than you would have done without it.

Module 1 SP2 – The effective sales presentation
Unit 1 SP2 – Effective time with the buyer
Unit 2 SP2 – What is expected of you
Unit 3 Guidelines for more effective sales presentations
Unit 4 Clear – Select the most important
Unit 5 Clear - Message better than information
Unit 6 Clear - Examples of messages
Unit 7 To the point – Get to the point
Unit 8 To the point – Put it succinctly
Unit 9 Coreful - Fewer arguments stronger than many
Unit 10 Convincing - You have to be credible
Unit 11 Persuasion – You must have the right attitude
Unit 12 Guidelines - Summary
Unit 13 Tempo – Just in time is best
Unit 14 BIFFA – Background
Unit 15 BIFFA – Idea, Function & Benefit
Unit 16 BIFFA - Summary
Unit 17 The client's presentations
Unit 18 Your next step
Unit 19 SP2 – In conclusion
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